Chief Flynn, Milwaukee's Chief of Police, gave us a rare opportunity: the chance to turn bureaucracy into a thing of beauty.

This website is the first-of-its-kind for a law enforcement agency, establishing a new standard for real-time communication and transparency between the force and the community.MilwaukeePoliceNews.com offers full-context news, straight from the source, uploaded by the MPD Public Relations team via an easy-to-use interface which simultaneously updates the site and the department’s various social media accounts. 

The site has received some nods from the industry, from Creativity's Pick-of-the-Day, to Site of the Day on www.thefwa.com, to a nice write up in Smithsonian online magazine and a feature on FastCo Create.

Credits: Matt Rand, CD // Shawn Holpfer, Designer // Chris Miller, CW // Robin Griffin, Interactive Producer // LISS Interactive, Dev Partner // Jeff Salzer, Photographer