Great work is hard work. It takes effort. It takes patience. It takes flexibility, imagination and the ability to shift your perspective at will. You know the St. Louis Arch? Most of us do, but that’s also it in the picture above, just from a different perspective. I love that picture because it’s a constant reminder of forcing yourself to see things completely differently. Not just the image that’s been spoon-fed to you. The work that’s in this site is representative of that. Seeing things from not just an expected point of view.
I’ve spent my career stepping into other people’s shoes to sell beer, Slurpees, boats, fitness gear, a performing arts center, orthodontics, a police department, kitchen spices, a gaming systems and the list goes on. It get’s done and done well through a honed skill set of art direction, creative direction, strategy, management, counseling, psychotherapy, project management to name a few but all those things have two things in common: good listening and smart planning. I take all those tools into every project to give my clients the best work possible, work that relates to their consumer and creates fans.